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Mar
Tips

5 Quick Pre-Production Tips to Ensure Your Video Looks Professional | Did you know that experts are predicting that by 2022, online videos will make up more than 82% of all consumer Internet traffic? With this statistic, you would think that everyone would be fighting to have the best video content. 

That said, there are several factors that go into making a great video, and a lot of those variables are set up during the pre-production process. So what exactly is pre-production? This is any time that is spent planning and setting up for the making of a video (prior to the camera rolling). Here are 5 quick pre-production tips we have put together to ensure your video looks professional:

  1. Communicate with the producers on who their target audience is:

    Why is this helpful when developing a video? Because it helps the video creator determine what types of angles and backgrounds to use throughout the filming process. If you have an idea of who the audience is in advance, you will be able to location scout and develop a shot list prior to the shoot day!

  2. Capture the important footage first:

    Before you get to a shoot, you probably have a general idea of the type of content you are capturing. It could be an interview, a timelapse during a certain time of day, or just coverage of an event. No matter what you are shooting, go in with the mindset that your main mission is to capture the important footage first. Any additional B-roll or scenic shots can be captured at a different time.

  3. Visualize the shoot with a storyboard:

    One quick pre-production tip is to create a storyboard. What is a storyboard? It’s usually a physical board with pictures (from magazines or previous shoots) that drive inspiration for your upcoming shoot. If you think this sounds a lot like Pinterest, you are not wrong. In fact, if you are a tech junkie we encourage you to create a new board on Pinterest for your big shoots that you need to plan for.

  4. Create a production schedule:

    Want to be everyone’s favorite person on the shoot? Make sure you create a production schedule. This should include call times (which can vary for different individual’s roles), and time frames where you expect to be capturing specific footage. One important thing to remember to add to a production schedule is a wrap time. If you aren’t the one creating the production schedule, find out who is and ask for it as quickly as you can. This will help you have an idea of how the day will go!

  5. Visit your location before the day of the shoot:

    Before you even begin filming, make sure you visit the location of the shoot. If you want to be really ready, visit the location during the time of day that your shoot will take place. This will give you an idea of any lighting situations you might run into. It will also help you determine what gear to bring with you. You can also revise any shots during this time. 

We hope these 5 tips help you feel prepared for your upcoming shoots! Want to be a vendor in our database? Make sure you create a FREE profile on Adesk.app.

Are you ready to book a video camera crew for an upcoming shoot? Give our team a call! We make sure all of our vendors are vetted and qualified for your project!

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